I am frankly surprised to see so much antipathy to this ad, because I see it as harkening back to a time where "masculinity" was more in line with what I would think many here would think it should be . . . support for friends and family, helping those in need, protecting those who need it, etc.
Exactly. If it's not for you, then move on. No one is saying "all men" or even "majority of men" but clearly some men could stand to hear this message. And yes, women too that are raising boys. They can be just as bad.