I must say I'm very impressed with the quality of this cream. O Melhor means "the best" and it's really the best cream produced by Confiança. IMO it surpasses Musgo (scent is very different though).
O Melhor produces a rich, creamy and protective lather.
Price: This is not cheap stuff, it costs about 9€ a tube (100 ml). Luckily I bought during the vintagescent.com one day discount, and it cost about 7€. And I must say this cream worth every cent.
Quality: This is an high quality shaving cream, made with the best ingredients, and using all Confiança's knowledge. It can be used even on sensitive skin
Scent: It's a very mild scent, not easy to describe, but to me it smells like hand washed clothes with soap. My grandmother used to wash clothes with some vintage soap, and O Melhor scent's is almost the same. Makes me dream about old times.
Efficacy: A small portion creates an high quality lather, you only need to soak your brush and no more water is needed.
Moisturizing properties: Contains lanolin (extracted from wool) so it smooths your skin, and creates less drag for your blade. Your skin will feel very moisturized.
Packaging: O Melhor is sold in a 100ml metal tube that comes inside a cardboard box. The tube itself looks very vintage, especially the logo.