It might be random. This is taken from an article in scitechdaily dot com, an general interest level aggregator of published scientific research.
Quote:
“The act of making a choice changes how we feel about our options,” said co-author Alex Silver, a former Johns Hopkins undergraduate who’s now a graduate student in cognitive psychology at the University of Pittsburgh. “Even infants who are really just at the start of making choices for themselves have this bias.”
The findings are published today in the journal Psychological Science.
People assume they choose things that they like. But research suggests that’s sometimes backwards: We like things because we choose them. And, we dislike things that we don’t choose.
“I chose this, so I must like it. I didn’t choose this other thing, so it must not be so good. Adults make these inferences unconsciously,” said co-author Lisa Feigenson, a Johns Hopkins cognitive scientist specializing in child development. “We justify our choice after the fact.”
Endquote.
This reflects my razor choice experience. I have strong biases in favor of Schick injectors, vintage Gillette, and slants, my (almost) first razors from back in the groovy late 60s/early 70s era. Only the Gillette Techmatic, the first razor I ever purchased, was bad enough to get the boot.
Also, I'm a boar guy. Boars were the only brushes left in the mass market drugstores of my youth.
So did I really make choices, or did my choices make me the shaver I am today?
And what explains my aversion to sandalwood and my sudden infatuation with all those Gem blade SEs I've acquired? More research is required.
Quote:
“The act of making a choice changes how we feel about our options,” said co-author Alex Silver, a former Johns Hopkins undergraduate who’s now a graduate student in cognitive psychology at the University of Pittsburgh. “Even infants who are really just at the start of making choices for themselves have this bias.”
The findings are published today in the journal Psychological Science.
People assume they choose things that they like. But research suggests that’s sometimes backwards: We like things because we choose them. And, we dislike things that we don’t choose.
“I chose this, so I must like it. I didn’t choose this other thing, so it must not be so good. Adults make these inferences unconsciously,” said co-author Lisa Feigenson, a Johns Hopkins cognitive scientist specializing in child development. “We justify our choice after the fact.”
Endquote.
This reflects my razor choice experience. I have strong biases in favor of Schick injectors, vintage Gillette, and slants, my (almost) first razors from back in the groovy late 60s/early 70s era. Only the Gillette Techmatic, the first razor I ever purchased, was bad enough to get the boot.
Also, I'm a boar guy. Boars were the only brushes left in the mass market drugstores of my youth.
So did I really make choices, or did my choices make me the shaver I am today?
And what explains my aversion to sandalwood and my sudden infatuation with all those Gem blade SEs I've acquired? More research is required.