Marvel. When I was a comic buying lad, they had the best titles. Batman and Superman were too goofy and campy at the time. I loved Spider-Man, Dr. Strange, Sub-Mariner, Thor, and I even subscribed to Marvel Team-Up (individual story issues with Spidey and special guest hero) which came rolled up in brown paper every month. I also bought a LOT of Classics Illustrated. DC did do a great Shadow reboot in the 1970's.