Thought I might save others some trouble. I do not usually bother with worrying about rewards programs, but I really like this company's socks and had quite a few points built up, when I found myself flooded with emails telling me to use my award points before they expired, with a dropdead date in about a month. Why expired? Because they were changing the awards program.
I did not happen to need a bunch of socks just now. I had bought a bunch of socks over the past couple of years or so, which is why I had enough awards points to worry about.
Anyway, after a fair number of emails back and forth, it turns out that to use one's points before expiration, one simply has to convert them to awards, which are simply a percentage off however many socks one wanted to buy at once. That one time discount does not expire. You do not have to use the discount right away, you just have to convert points before the March 17 deadline.
Anyone affected by this might want to confirm with Southern Scholar. But this seems to be the idea. They seem to be very responsive to email inquiries. They do seem to be intentionally vague about what using one's award points before the deadline means. I do like this company's products and have been very happy with their customer service.
I did not happen to need a bunch of socks just now. I had bought a bunch of socks over the past couple of years or so, which is why I had enough awards points to worry about.
Anyway, after a fair number of emails back and forth, it turns out that to use one's points before expiration, one simply has to convert them to awards, which are simply a percentage off however many socks one wanted to buy at once. That one time discount does not expire. You do not have to use the discount right away, you just have to convert points before the March 17 deadline.
Anyone affected by this might want to confirm with Southern Scholar. But this seems to be the idea. They seem to be very responsive to email inquiries. They do seem to be intentionally vague about what using one's award points before the deadline means. I do like this company's products and have been very happy with their customer service.