Marketing bull****
The ProGlide will cost 10 percent more than the current Fusion
New features range from blades that are 15 percent thinner and meant to tug skin less, to a better grip and new mineral-oil lubrication.
The ProGlide will cost 10 percent more than the current Fusion, at a suggested price of $10.99 for a handle and a single shaving head.
The launch includes four new products to use before and after shaving, including a thermal scrub Taub says will mimic the effect of a barber's hot towel. They'll sell for $6.99 to $8.99.
"Guys don't say they want more blades. They want more comfort," Matt Wohl, Gillette general manager for new male products, said Wednesday.
I really like the hot towel-mimicking product. Why would anyone pay for this when a real hot towel costs only a fraction of the price?
I really like the hot towel-mimicking product. Why would anyone pay for this when a real hot towel costs only a fraction of the price?
Wait.
You mean an actual hot towel is available?!?
Marketing bull****
I really like the hot towel-mimicking product. Why would anyone pay for this when a real hot towel costs only a fraction of the price?
Marketing bull****
Didn't most of us agree some time ago that mineral oil was bad for your face?