I just bought some Grey flannel and can honestly say I wasn't impressed.. at first. When i opened the bottle it had an almost smokey smell about it. It was as if I were smelling the fur of a timberwolf. Something that should be pleasant but somehow it isn't. It also seemed to me that the word lotion in advertising is almost always misused. Lets find a different word for something made almost entirely of alcohol shall we? Anyways, I smelled it and instantly regretted my decision to buy it... but as a man who has ordered a bottle of Johnny Walker blue but is not a scotch drinker... I knew I must grind and bare the new scent which was highly likely to never be used again. As I splashed it on... the smell changed. Now I am used to smelling something that is stronger in alcohol scent and the scent lessens or strengthens depending as the alcohol evaporates and throughout the day the scent mixes with your own chemistry to make a better or worse smell. This is not what happened with Grey Flannel. What happened instead was a metamorphosis of incredible proportion. If the same comparison had to be used and I idly sat watching a toaster, the toaster would have changed into a 57 Chevy before my eyes. The only similarity was the smell of sandalwood remained. Other than that the scent had changed remarkably and as I approached my GF she couldn't help but take the new smell in and immediately notice a difference from the normal aftershaves that I use (not an easy task as I normally partition my week between 3 aftershaves) It was insane how much the smell had changed in just a few minutes. So to bring back what I was saying before. Gentlemen, should you ever try out this particular scent... give it a minute or atleast splash it on before you make judgement. Have a manly day!!