However, Trader Joes Apple Smoked Bacon is one of the best market bacon's I have ever had. We have another place down the the road from us--old school type butcher--that rivals Trader Joes ASB (not to be confused with after shave balm ) but my wife has basically given up on all other bacon from anywhere else besides TJs. However, when I go shopping I once in a while sneak Rocca's Market (the shop above) in there.
Ehh, I don't really like it that much. The flavor is definitely good, but it seems to have a very rubbery consistency. I find it to be very chewy. And this was the same for 3 or 4 packages that I bought. I've been buying whatever brand has the W on the packaging from them. It's good, I wish it were smoked. I may pick up some bacon at the farmer's market next week if I feel like dropping $9 a pound on it.