Prices are way up and all Simpson vendors are now price fixed. Isn't there a law against that?
We knew it was coming, but it's still a sad thing
We knew it was coming, but it's still a sad thing
I had read a while ago at The Superior Shave that this was coming. This helps a vendor like The Superior Shave because they're the only seller which photographs each individual brush, allowing you to select the exact brush you want. This is a huge benefit for the consumer, given the large variations in knots between each brush of the same model. By eliminating price discounting, Simpsons is letting vendors compete solely on the basis of service. The downside is that the consumer loses an element of choice. In a free market, the consumer would be able to decide whether to spend $120 for a brush and accept not getting the precise knot he likes or the best service, or spend $140 for the same brush and get the precise knot he likes or the best service.
It is a market economy. Simpson brushes have been expensive as they were compared to some of the other alternatives out there. Shaving brushes is a niche market and some will pay whatever it takes to try their brushes. Others won't. Time will tell if this price hike will hurt their sales. If you want to vote on it you will vote with your feet, I.e. your orders. Simpson lovers won't mind... Newcomers may consider other options... For example artisan brush makers with generic knots (99% come from China anyway). Let's watch how it plays out...
I had read a while ago at The Superior Shave that this was coming. This helps a vendor like The Superior Shave because they're the only seller which photographs each individual brush, allowing you to select the exact brush you want. This is a huge benefit for the consumer, given the large variations in knots between each brush of the same model. By eliminating price discounting, Simpsons is letting vendors compete solely on the basis of service. The downside is that the consumer loses an element of choice. In a free market, the consumer would be able to decide whether to spend $120 for a brush and accept not getting the precise knot he likes or the best service, or spend $140 for the same brush and get the precise knot he likes or the best service.
As a user with a healthy collection of Simpson brushes, I think this "strategy" is something that IMO quite a bunch of retailers were asking for. Granted MAP exists in many different things and items from many manufacturers for years and years but quite frankly I don't agree with it. I have had wholesale and retail operations for much of my life besides other businesses and have always thought that competition is competition....Let the retailers slug it out with service and pricing...Not one which is set by the manufacturer under what I assume is under extreme pressure from the retailers of this product. Some of our favorite on line vendors did in fact provide incredible pricing for these brushes, assumably they were able to do so because of their shear volume they bought and sold. Sad to see that those days are over for both seller and consumer as this new strategy has kicked in. If I was a retail outfit who bought thousands of brushes a year from the manufacturer I would certainly demand and or merit preferred pricing which I can then pass the savings to my customers. Granted the margins are lower but the volume makes up for it.
I would have to think that in the short term this "strategy" may affect the sales of Simpson brushes across the board as the increase was substantial. Only time will tell how this will play out for the long term....Having said all this...I know I will continue to purchase Simpson brushes, they are wonderful, beautiful, functional pieces in addition to the exceptional personalized service that their team offers.
Just my 2 cents worth.