I tried my sample of Pinaud Bay Rum this past week. Nice intense tingle that really builds and a strong scent that reminded me of something, but couldn't quite put my finger on it. Then it hit me. The strong spicy cinnamon smell and intense burn reminded me of those Atomic Fireball candies! Those Fireballs would get to the point where it was almost too much to keep in your mouth, but in a short while it would diminish a bit. Same with the aftershave, the tingle got very strong, the scent was very pronounced and then it backs off, leaving your face feeling good and a nice scent. Think I like this stuff!