I'm not going to sit here and pretend that Williams is the most luxurious, easy to lather soap on the planet.
However, there is a satisfaction in making it work, and work well, that gives it a spot in my rotation.
Much as the muzzle loader or single shot rifle has a following in the hunting game, modern Williams may not measure up to the latest semi-auto magnum shaving soaps with superb optics and scents, but shaving with that old smoke pole of a soap makes me better at the game.
Your mileage may vary, but I honestly don't get the hate for the stuff. Does the idea that somebody, somewhere is enjoying a product bother the Williams bashers so much that they have to come storming in and be the Fun Police, and make sure that anyone who is actually having a good time using this simple product feels like they've done something wrong?
Perhaps it's the twisted bitterness of the animosity that this humble puck generates that make the Williams shave so enjoyable. Where there is the darkest shadow, they say you also find the brightest light.
On the outside chance that this is true, that the sputtering and sneering is the needed Ying to the Yang of crafting an enjoyable shave out of Williams, then bring it on.
As one member's little girl pointed out, Williams smells "shavey". It's the Model 94 of shaving soaps, hopelessly outclassed by better soaps, yet it still gets the job done, and probably sends more American whiskers down the drain every day than all the others combined.
+ 1 gazillion