What do other members think?

[dpmtherrien]

Last night while watching the world series there was a short break during the top of the 9th. The Fox news network, to keep the dialogue going, was mentioning some of the sponsors. They mentioned that Gillette was a sponsor of the series, and added the tag, "maker of the Fusion, dermatologist's #1 recommended razor for a smooth, close shave".

I wonder where they get off saying that? Having studied statistics I realize that even with a small number sampling you can make the numbers say what ever you want. So I'm sure Gillette didn't ask a very large number of dermatologist's for their opinion on the Fusion.

I do wonder though if they just pulled that tag line out of their bag of advertising trickery, and they expect people to think, "Hey, if Dr.'s say its good, then it must be". Or I wonder how much money those few dermatologist's were paid for their endorsement.

Sounds like snake oil sales to me, what do other members think?

Regards,

Paul

 

[Crazy Dave]

I suppose you could write them and ask them for the study. I doubt there was any study done at all. It is obvious to me that there is no regulation of adds at all. Have you not see the ads that claim to make you member longer with a pill? That obviously is not medically possible. It is merely the most blatant of the lies flung at us everyday by admen. It is the wild, wild west out there! Caveat emptor!

 

[JECIII]

Probably all women dermatologists that dont shave their face.

 

[Dharion]

You know what? To do a real conclusive be-all-end-all study on shaving would cost more money than even the multi-million company of P&G has. Because of the YMMV-factor that is. Until that I rely on the experience I have gotten from studies I made based on the shaves I gave myself. Because I'm the expert of my own skin.

 

[mmack66]

I generally pay no attention to advertising claims.

"4 out of 5 dentists recommend Trident to their patients that chew gum."

Oh, and doctors used to tout the health benefits of cigarettes.

 

[Thebigspendur]

I'd be willing to bet they made some cash payment to some association which has some link to the M.D's.

 

[Antique Hoosier]

Oh, and doctors used to tout the health benefits of cigarettes.

Example................

 

[memoryleak]

Oh man, don't get me thinking about those coffin nails again, it's been almost three years now. And, FWIW, I don't feel better after quitting.

 

[The National Razor]

it seems that everything is recommended by dermotologists.

 

[Crazy Dave]

Example................

LOL!!

 

[Niles]

i generally pay no attention to advertising claims.

+1

 

[TinFish]

I generally pay no attention to advertising claims.

"4 out of 5 dentists recommend Trident to their patients that chew gum."

I remember that commercial. What do you think that fifth dentist was thinking?

 

[mmack66]

I remember that commercial. What do you think that fifth dentist was thinking?

What color his new Mercedes should be.

 

[gone down south]

I remember that commercial. What do you think that fifth dentist was thinking?

As I recall, most dentists surveyed had recommended their patients NOT chew gum but they didn't mention that part in the ads!

 

[MoJoe]

I'm sure that all of the dermatologists that work for P&G/Gillette agree that their stuff is the best.

 

[alexo]

It's obvious that dermatologists love Gillette Fusion as it turns so many people into patients.

 

[s1mp13m4n]

It is all about marketing, saying the right things to get people to buy the products and when it comes right down to it...all about money. Look at the Toyota Prius for example, in a nutshell it is all about hype. It is a poorly made car that is expensive and happens to only get 45MPG. You can buy a Ford Focus for half the price and still get 36MPG, so the money you save on buying the Ford Focus will pay for a whole lot of gas. Lets not even get started on how much it will cost to replace the battery pack in a Prius when it goes bad.
In a nutshell it is all about marketing. My "rich" uncle uses a Fusion Power and reads Comsumer Reports to buy the best washing machine.

 

[Matt P]

You know what? To do a real conclusive be-all-end-all study on shaving would cost more money than even the multi-million company of P&G has. Because of the YMMV-factor that is...

Somewhat off topic, but my uncle used to work for Gillette (it might of been Schick I don't remember) back in the early 70s as a test lab chemist. Part of his job was to shave first thing after getting to work along with every other man who worked at the factory. He says they tried out all the stuff the guys in RnD dreamed up. Some of it went to production some did not.

Can you imagine an entire factory of razor-burned men?

So they did some testing back then. No idea if they still do. (in china)

 

[azmark]

It's like the 4 out of 5 dentists recommending something

 

[dmachine]

85% of all statistics are made up on the spot.