I may have loaded my tub of TOBS cream right out of the tub when I first started this hobby and the only cream or soap I owned was that single tub, I quickly realized the fallacy of that approach. More than that, I realized how unnecessary it was. I'd say that first tub lasted me about 3 or 4 months. I just wonder how long some of you gentlemen have been loading creams directly from the tub? Are you new to classic wet shaving or have you been doing it this way for years? Curiosity is all.