How much is to much? I've been using my aftershave samples quite a lot lately and trying to rotate them just like I do my soaps. With my splashes, I usually just put five drops into the palm of my hand a rub my hands together a little bit and rub them on my neck and face. With the sprays, I might spray on each cheek and neck. Sometimes I spay 3 spritzes into my hand then rub my hands together and apply to face and neck. I'm curious to see what you guys are doing.