tankerjohn
A little poofier than I prefer
I've been using Marco's Method for years. It is absolutely the easiest way to get great lather, especially from Cella. It doesn't have to be messy. Just use a mug or soap container big enough to handle the sudsy prelather. I admit that the little red Cella tub and Proraso tubs aren't quite big enough and can get a little messy. Personally, I don't care - I'm in a bathroom, not my formal living room and I'm going to get wet anyway.