Gillette and Schick have their fancy shmancy commercials that are seen by millions daily.
At the other end of the spectrum, you have DE shaving which sees zero advertising through commercials, or newspaper/magazine advertisements. I envision a change in that. I see a male model using an EJ (or other high end flashy and cool looking DE razor) shaving off the lather which was applied with a shave brush.
Would the commercial or ad be for the DE blades like this one:
http://www.youtube.com/watch?v=YCGZp9nmhkw
Or, for the actual razor?
http://www.youtube.com/watch?v=aOfGrbgyXo4&feature=results_video&playnext=1&list=PL0EAD693B0357BFDC
http://www.youtube.com/watch?v=qZKhyeSNGfk&feature=related
And even a commercial for women:
http://www.youtube.com/watch?v=Zb0MJTowveQ
Which DE manufacturer would the best commercial be for?
A blade manufacturer or the actual razor manufacturer? Suggestions? Which company would have the most impact on attracting someone to DE shaving?
Who would make a good actor or model for the commercial?
Ideas?
At the other end of the spectrum, you have DE shaving which sees zero advertising through commercials, or newspaper/magazine advertisements. I envision a change in that. I see a male model using an EJ (or other high end flashy and cool looking DE razor) shaving off the lather which was applied with a shave brush.
Would the commercial or ad be for the DE blades like this one:
http://www.youtube.com/watch?v=YCGZp9nmhkw
Or, for the actual razor?
http://www.youtube.com/watch?v=aOfGrbgyXo4&feature=results_video&playnext=1&list=PL0EAD693B0357BFDC
http://www.youtube.com/watch?v=qZKhyeSNGfk&feature=related
And even a commercial for women:
http://www.youtube.com/watch?v=Zb0MJTowveQ
Which DE manufacturer would the best commercial be for?
A blade manufacturer or the actual razor manufacturer? Suggestions? Which company would have the most impact on attracting someone to DE shaving?
Who would make a good actor or model for the commercial?
Ideas?