Use a more acute angle with respect to the plane of your skin; start with the razor head flat-against-the-face, then pull the back of the head off just a little to set about 10-15 degrees. Stroke lightly to check the setup. The sound will tell you that you've got it right!
Also, when loading the blade, make sure the edge is securely wedged behind the stop clips on each end of the guard, and that the cap closes tightly to secure it.
It's a great razor - but you will have to play around with the angle that works for you. Start with the razor head touching your face and then gradually change the angle so that the handle is closer to your face. It will take a few attempts until you find the sweet spot that cuts your beard without cutting your face!
I'm using the flat area of the razor to assist with the angle of attack. Is the correct way to go?