I used my newly arrived tub of Spencer & Devon Unscented Shaving Cream this morning and all I can say is "What's this, only three seconds and my bowl is overflowing with lather?" It took no effort, it lathered like I've nothing else I've used, it worked great and it left my skin feeling pretty darn good " I'm ordering another tub and I put all my soaps away, well, at least for now.