Do Gillette still have any products that have King's picture on them or has he been completely discontinued as an advertising image?
There are several auctions at eBay for modern day Gillette Super Thin blades that bear King C's likeness. I'm not sure where they are made or how good they shave though.
I haven't seem any images of King on any "modern" equipment. I'd think his mug doesn't fit into Gillette/P&G's image of cool and "extreme".
Not to hijack this thread but when I was in the grocery store last week I actually noticed how many products have "extreme" in their logos, etc. This has to be a focus group tested "buzz word". There were tons of products with "extreme clean", extreme energy", "extreme flavor". I don't really equate "extreme" as a positive factor in making a purchase.
I don't want an "extreme" blade---I'd like a smooth blade, please. Oh wait- the ad execs say "smooth" is umm, like, umm, soooo like dated, dude....
Marty E.
Not to hijack this thread but when I was in the grocery store last week I actually noticed how many products have "extreme" in their logos, etc. This has to be a focus group tested "buzz word". There were tons of products with "extreme clean", extreme energy", "extreme flavor". I don't really equate "extreme" as a positive factor in making a purchase.
I don't want an "extreme" blade---I'd like a smooth blade, please. Oh wait- the ad execs say "smooth" is umm, like, umm, soooo like dated, dude....
Marty E.
"Extreme Fajitas"
I guess "Extreme" has replaced "Turbo".
It's all over my head - I still listen through vacuum tubes!
Rob
Extreme indigestion
...
It would be nice to see King Gillette's image make a comeback now that P&G seems to be moving in to the high-end shaving market, but I doubt that anybody there has enough respect for the past to make a move like that.
"Extreme Fajitas"
His visage may be all but gone, but his spirit lives on in razor marketing.