Looks like they have a new, limited, razor that has no blades, but a “warming bar”. $150.
Gillette’s New Heated Razor Sharpens Your Shave
Gillette’s New Heated Razor Sharpens Your Shave
Not impressed, what makes me crinch is that there is gonna be guys waiting in line and swinging their wallets wide open and auctually thinking “this is it, the ultimate shaving machine!”
Meanwhile I am here thinking, what soaps and aftershaves and couple of razors can I buy with $150, and maybe a gift for SWMBO with whatever money is left?
It’s a gimmick. They’re not actually going to fund anything - just a trendy sales channel.I think I’m just as disturbed at the ridiculous concept as I am at the fact they want to crowdfund it...really Gillette?
I agree, Gillette probably has boxes full of unrealized prototypes because either they were too crazy or just plain stupid, a big company like that spend big bucks on “research and development” which is in itself stupid, why dont they just ask people who shave what they want or need on a razor. Period, but on the other hand, people like to spend money in “new and improved” wether it works or is just a piece of junk and Gillette knows that, I think of Gillette not as a razor making company, is more as a marketing company, which in the end is all about making money out of thin air, and they are good at it!It’s a gimmick. They’re not actually going to fund anything - just a trendy sales channel.
Oh and by trendy I mean a middle manager’s idea of trendy.