Been trying this stuff for a little bit. Love the strong scent to it, before and after you shave. Good for quick shaves, doesn't leave the skin dry here. It also comes in sensitive, but I prefer the regular due to the scent. Cheap cost. I spread it with my brushes sometimes, find it's easier applying it with hands though. Old school works sometimes depending on your skin I guess. I sometimes use the proraso aftershave.