Thank you!! Excited to report back.
Thanks! I should mention that my wife has not participated--yet. I'll get her opinion on this by the weekend (we're both so busy we're sometimes just good morning and good night).
The reports sound promising.
Any ideas about a release date?
Nor'Easter would be awesome with or without the menthol. You hit it out of the park on that one.Depending on feedback we would like to release by August or September. These things always take longer than you like. We do have a cool name already picked out. It is surprising how much is involved from developing the formula to label design to production. For instance, Nor'easter took months and months to get the cream, soap, and balm products to match. This was due in large part to finding the balance of fragrance and menthol for three products with very different viscosities. We don't have that here which is a relief. As with past fragrances the aftershave will probably be released first followed by the other lines.
Again, much like Nor'easter filled a hole in our offerings by being a menthol this will do so in the Fougere category. I had a conversation with one of our retailers a while ago and he said in general the fougere products move along for him, Vetiver not as much. I looked at a number of online retailers and searched their stores for Fougere scents and then for Vetiver scents. The latter outnumbered the former easily. There you have your fancy market research, Captain Style!