That's what I started with when I started wet shaving (after first using Barbasol). I wanted something slick and boy did I get slick! As you said, it's impossible to rinse off. Otherwise, I did find that it performed OK. Then I started using King of Shaves which is really good. But after getting into creams like Proraso, TOBS etc., that was the end of all the others. I still have a half used tube under my vanity that needs to get thrown away.I impulsively bought a tube at Target after checking that it could be returned if it didn't work well for me. What an absolutely awful product and impossible to rinse off one's face. If some of you like it, good on you but it is the worst shaving cream I've ever tried. I'd rather use Barbasol. I should know better - Never buy my shaving products at Target...
Oh, and because this is B&B, YMMV.