Are beard products in store space replacing shaving products?

[Esox]

My 19 year old son told me a year or two ago that he thought 'Beards are totally out now'. I think he was wrong. Today at Target I saw: beard wash, beard wax, beard shampoo, beard oil, beard butter, beard pomade couple of other things. In Walmart for instance where space is limited, they've used a whole shelf in the shaving section for these items. I noticed shave products, aftershaves etc. seem to be fewer.

Yes!

I noticed it at a local Shoppers Drug Mart here a few months ago. The one I go to always has Proraso White and Green soaps and pre shaves in stock and they always had Proraso Blue cream in a tube. I wanted to try it and went looking for it one day. I was bewildered by all the beard care products on the shelf. They didnt have the Blue cream and they didnt even have the Proraso pre shave lotions anymore either and I would have tried the White if they still had it.

 

[Mike M]

I blame the hipsters for the rise of beard products. If you want good shaving products nowadays you have to go online because the supermarkets are full of beardcare products, Starbucks coffee capsules and craft ales

 

[sternej]

I blame the hipsters for the rise of beard products. If you want good shaving products nowadays you have to go online because the supermarkets are full of beardcare products, Starbucks coffee capsules and craft ales

Craft ales are fine, but Strawberry Lemonade Beer? Nope!

 

[Ad Astra]

Be different, just like everybody else.

AA

 

[Billy T.]

I never had the desire to look for shaving gear at my supermarket. I can find everything online.

 

[Badgerstate36]

@Badgerstate36 I think the beard or no beard is more of a personality trait. I’ve tried it a couple times but is just not me.

I’ve also seen guys who have had a beard for a long time and when they shave it off it does not seem like them so it suits them well to have a beard.

And if you throw all this upcoming beard products to make it look nice and healthy is a win win.

As with all things, is good to have something for everyone, the fact that wet shaving products are not prominent in brick and mortar stores is just there are not enough of us buying those products to justify the shelf space. Good thing is not the 1900’s when you were at the mercy of whatever the local shop was able to provide.

Amen. My beard is very much part of my identity now and my wife would be very much not happy if I shaved it off.

 

[garyg]

I've been bearded, mustachioed, and clean over the years. Right now my sense of style such as it is .. is that the beards are the new pornstaches, soon found on two distinct segments of the population but not widely admired ..

My gripe was having to shave the most difficult to shave neck anyway. But with a different, maybe lighter beard pattern I might still be wearing chin whiskers

 

[Wolfgang von Kessler]

I wore uniform for 24 years, and shaved the whole face twice a day (and no time for wet shaving). Then I took the uniform off, and grew a full beard. Didn't like it. Started cutting "at the corners", and ended up with a goatee. Wife liked it, and it stayed,....for 20 years now. That's when I started shaving with SR (cheeks, and neck). It works for me. It doesn't make me a man. Over the last 20 years, I screwed up my trim few times, and the goatee came off. Wife told me to grow it back. "Happy wife - happy life". I live in the proverbial "middle of nowhere", and a town of 3000 people is 20 miles away. There is absolutely no shaving products that I would want to use, to be had in that town. Web only.

 

[JCarr]

I see a lot of beard related products on drug store shelves now.

 

[Mempho]

I've noticed this too. I wouldn't take it too seriously. Shelf fronts depend on temporary promotions, not actual sales. Retail is a complicated chess game, the moves determined by margins, kickbacks, and ad campaigns.