I just tried Ye Olde Barbershop today and I was amazed. I did my normal routine but ended up with enough lather for about 6 passes at least. The scent was awesome, kind of powdery and just right on the money. This lather was amazingly sticky. My brush couldn't wipe it from my lathering bowl during the entire lather building stage. Nonetheless it didn't load up my razor and easily washed off. I got a great shave and don't notice any irritation after 4 passes and some touch ups. This is a very good product!