I find that 99% of artisan soaps perform at pretty much the same level. I wonder if the whole performance talk is to just make this hobby seem more interesting So I would have to say I appreciate the scent more.
I agree with Ron Swanson . IN seriousness, most of my soaps perform really well, but over the last few years, I have developed a preference for scents that are more on the natural side or unique, and I generally dislike cologne scented soaps. That narrows the available list of soaps dramatically. I have recently thrown away several older soaps because I just despised having cologne scents on my face, which also then makes it harder to wear an actual cologne afterwards. I am down to the mildest and most natural scents left in my den, but I make ONE exception...I love APR scents and I own a number of them. The older ones are actually softer and more natural smelling and not cologne-style (Mycroft, Alfredus Choice, Winterfall), but I also own a number of the F2 soaps and matching AS splashes that are quite strong (Torchwood, Fenchurch, Ozymandias, Bombora, La Violetta, Raconteur) and I generally really enjoy wearing those when they are seasonally appropriate (Bombora and La Violetta are summer scents, the rest are fall and winter scents IMO).
I also really enjoy some Noble Otter and most Eufros scents and both are generally pretty mild scents.
There are lots of soaps that I think perform insanely well, but where I have a really hard time with the scents. Oleo Soapworks and DG come to mind. DG doesn't have a single scent I like and Oleo has discontinued the one I did (JacMel).
In the near future, I will mostly use Eufros and Noble Otter and pepper in APR and few select scents from other artisans.