My first impression was that it smelled like Safari, so I went and smelled my Safari and it is similar, but Safari is definitely more "cologne" like. The AoS I think worked a bit better "out of the box" than safari for me. Safari is proving to be a little more sensitive to water. But I only used my AoS once this morning. Going to hit this exclusive until it's gone I think. (that way I have a nice bowl for my next soap )