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Decoder Ring podcast on shaving and blades

One of my favorite podcasts is Decoder Ring, it's put out by the Slate.com team and does a surprisingly deep dive into pop culture topics. They just published and episode on shaving and the multi-blade wars of the 70s on... interesting take on a lot of issues, I hadn't heard much about the early Gillette marketing efforts for example. Definitely worth a listen.... In the Early 2000s, the Razor Blade Wars Changed Shaving as We Know It - https://slate.com/podcasts/decoder-ring/2022/04/for-decades-razors-had-one-blade-the-razor-blade-wars-changed-that

Anyone know who this Dan Koeppel guy is they have on as an expert? Looks like the was around here briefly under the username @soulbarn, but i don't know him.
 
I listened to it yesterday. It's pretty interesting! Gillette were masters of marketing. They probably still are, but I don't see it anymore :)
 
IMO Gillette has misfired quite badly with their "best a man can be" campaign. On the surface it sounds inoffensive, but many feel that it hides an underlying contempt for their primary target market. (It goes without saying that a marketing campaign that insults the primary target market is probably not the best approach.)
 
One of my favorite podcasts is Decoder Ring, it's put out by the Slate.com team and does a surprisingly deep dive into pop culture topics. They just published and episode on shaving and the multi-blade wars of the 70s on... interesting take on a lot of issues, I hadn't heard much about the early Gillette marketing efforts for example. Definitely worth a listen.... In the Early 2000s, the Razor Blade Wars Changed Shaving as We Know It - https://slate.com/podcasts/decoder-ring/2022/04/for-decades-razors-had-one-blade-the-razor-blade-wars-changed-that

Anyone know who this Dan Koeppel guy is they have on as an expert? Looks like the was around here briefly under the username @soulbarn, but i don't know him.
He is a writer for NYTimes/Wirecutter. Did a 2 month test with 9 shavers and 11cartridge systems in this article: The Best Men’s Razors (for Any Face) - https://www.nytimes.com/wirecutter/reviews/best-manual-razor/

He has articles about electric and DE/SE razors as well.

Also has some articles at Popular Science.
 
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